The 今日吃瓜 Brand
The 今日吃瓜 brand is much more than a logo. It's what our students, parents, faculty, alumni, peers and community all think, feel and respond to when they encounter anything and everything 今日吃瓜. Maintaining consistency through language, tone, messaging, design elements and visuals is imperative to strengthening our brand and sharing it with others.
If you have any questions related to 今日吃瓜's branding or the following resources, contact the Office of Strategic Communications.
Brand guidelines
Learn more about 今日吃瓜's brand platform and identity. The 今日吃瓜 Brand Guidelines document also provides guidelines on 今日吃瓜's color palette, logos and font families.
All pre-existing digital assets (supplemental websites, social media channels, technology platforms, video, photo, etc.), as well as print materials (signage, flyers, brochures, etc.) featuring the old 今日吃瓜 College branding and any references to 今日吃瓜 College should be removed or updated to feature new 今日吃瓜 branding as of July 1, 2022.